Cinéma La Salamandre

A new Place

La Salamandre has been an independent cinema in Morlaix (Finistère) for over twenty years. Preceding its move to the Manufacture des Tabacs in SEW, the Cinéma La Salamandre team asked us to design its new visual identity and rethink all its communication media, on paper and screens.

A Tribute to Cinema

Based on an iconic piece of cinema history, the ticket, we developed a flexible, colorful graphic system. Using a typographic corpus and a palette of four colors, all communication materials are renewed every week, reflecting the liveliness and diversity of the cinematic experiences offered by La Salamandre.

Flexible tools

To meet the time constraints of finalizing programming just before printing or online publication, we have created adaptable templates and a customized website back-office. These tools ensure optimum responsiveness to last-minute changes and maintain overall consistency across all communication media.